For trade shows, press conferences, and exhibits, a media wall is a substantial wall that serves as an outstanding portable media backdrop. It is easy to compact into a small portable carry bag for convenient transport thanks to the lightweight fabric and modular frame.
Different Activities to Utilize the Portable Media Wall
- Use it as a Backdrop: Use it as a branded backdrop for lectures, conferences, virtual meetings, and live events.
- At the Roadshow: Add a counter and two foldable banner displays to the Roadshow. To keep it germ-free, add a sneezing shield and a hand sanitizer station. Easy to move, pack, and put up in your car.
- Trade Show: To design your future exhibition or event stand, just add another wall to our versatile trade show’s sidewall.
- Use to divide the space: Use a portable media wall to divide the room if you only have room for one desk. These are frequently used in small offices or startups to divide the space.
Why Use Portable Media Walls?
It Increases Value
Accent walls raise a property’s value in real estate. For media walls, the same is true. They might be of all sizes and shapes, so you are not required to follow the crowd. For a more opulent appearance, print yours on crimson or black paper. Add some red carpet and velvet ribbons in front, and you have a striking design.
Great Sponsors
The use of media walls is ideal for promoting your sponsors and inspiring visitors to interact with your business. As we all know, a happy budget sheet means a happy sponsor! A media wall also makes the possibility of sponsorship more appealing to potential partners, who are aware that their brand will also benefit from the exposure, effective marketing, and guest engagement.
Build a Relationship
Media walls are designed to last you for a very long time because they are built of sturdy materials, are portable, and can be quickly installed by anyone. Once you have your own media wall printed, you may use it indefinitely without having to rebrand your company. It’s a good idea to have it with you anytime you participate in a public event because you may use it anywhere where people will be shooting pictures. You’ll see that investment pay off immediately!
Use for Marketing
This is particularly true for smaller firms that are still competing in their respective industries. Outsiders won’t know who you are or what you stand for, even if your visitors do. Introduce your brand to the reporters and VIP guests by using a media wall. The last thing you want is for attendees to be left in suspense about who is hosting the event and why. You can create a statement and make it memorable with media walls.
Make Your Media Wall Effective
Media walls are all about making a strong first impression and having an immediate impact. They are there to enhance the occasion and make your visitors feel special, not to steal the show. Thus, simplicity is essential.
Since branding and marketing are their primary goals, it’s crucial to keep this in mind when creating the visuals. Keep the graphics to a minimum—mostly company names and logos—and avoid overcrowding your banner with garish images or excessive repetitions.
The logos need to be readable and recognizable by visitors (and their online followers), but if the visuals are all crammed together, they just end up looking like a dark, confusing mass.
Conclusion
It’s been a long time since TVs were the primary displays for media. In fact, designers and architects have been incorporating large screens into various event designs for years now. Portable media walls allow you to create a much more immersive environment for a far greater range of people.